The Great Wolf Resorts Difference
Great Wolf Resorts has world-class expertise in managing indoor water park projects from concept to development, and from grand opening through successful operation. We provide owners with development opportunities no one else can.
Experienced Team
The Great Wolf Resorts executive team is comprised of leading experts in design, construction, pre-opening, revenue management, sales, marketing, brand integration, resort operations and risk management. To learn more about Great Wolf Resorts executive team, click here.
Brand Equity
Fueled by an aggressive, award-winning integrated marketing platform, Great Wolf Resorts generates extensive brand awareness, industry-leading guest satisfaction scores and a strong history of repeat and referral guest visits.
Proprietary Amenities
Each resort features an innovative portfolio of popular, proprietary brands that provide excitement and a sense of adventure that brings guest families back, again and again. Some of these include MagiQuest, Northern Lights Arcade, Scooops Kid Spa and many others.
Innovation
The innovative spirit at Great Wolf Resorts is informed by the knowledge that it’s not enough to be the first with an idea. What is needed is to set standards for excellence throughout the company. Great Wolf Resorts is dedicated to constantly evolving the guest experience with new and exciting attractions, programs and proprietary brands that consistently lead to exceptionally high guest repeat and referral rates.

What We Offer
Water Park Experts and Respected Industry Leaders
- World-class safety and risk management record
- Award-winning water parks and programs
- Innovative, energy efficient designs
- Aquatic risk management
- Customized training programs
- Design, operations and maintenance protocols
- Preventative maintenance programs
Revenue Management and Analytics
- Centralized reservations with efficiencies of scale
- Internal website design, development, optimization and analytics
- Fully integrated, real time yield management and distribution
- Operational analytic services
Accounting and Financial Services
- Accounts payable and payroll processing
- Budget preparation and financial reporting
- Cash management
Advanced Information Technology Systems
- Fully integrated technology platform
- Property management, point-of-sale and inventory and revenue management systems
- Strategic business intelligence platform, providing operational and financial data
- Centrally hosted, redundant systems supporting business continuity and disaster recovery
Integrated Sales and Marketing Resources
- Aggressive, award-winning marketing platform
- Extensive historical data and consumer research
- Marketing analytics
Strong Brand Equity and Brand Standards
- Industry-leading guest satisfaction scores
- Strong repeat and referral guest visitation
- Proven brand standards and internal audits
- Custom training programs